Careers in Marketing > Public Relations > Overview
Getting into Public Relations
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% who start in Public Relations
% people who stay in Public Relations in their next job
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What is Public Relations?
Public relations (PR) is the practice of managing the flow of information between an organization and its publics.1 PR aims to gain an organization or individual positive exposure to their key stakeholders, while downplaying any negative exposures. Common activities include speaking at conferences, winning industry awards, working with the press and employee communications.
Where are Public Relations careers found?
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Public Relations Personality Traits
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Public Relations
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